Small Business

WordPress 4.6 “Pepper” Update

August Wordpress Update: Version 4.6 "Pepper" WordPress 4.6, aka "Pepper" named after jazz legend Pepper Adams, was just released to the public. The second major release of the year, it brings some exciting new improvements enhancing performance and bringing added stability. We strongly recommend that you update your site(s) immediately. Our developers have checked it out and compiled...

How to Build a Winning App like POKEMON GO!

You’ve probably already heard all the hype around Pokémon GO. It’s literally everywhere! Youtube, Twitter, Facebook, Instagram and that’s just online. Turn off the computer, they are even talking about it on TV. You go outside to a park, grocery store or any public place, there’s probably someone poking around an artifact trying to find…

7 Major Online Trends in 2016

Online marketing competition has drastically increased over the course of the past few years and 2016 will have it increase even more. AZENCE is ready and willing to help your business reach its competency! Here are the Top 7 online trends that will dominate this year. 1. Video Ads will DOMINATE – Video ads are always…

Results Tracking: Setting up Goals in Google Analytics

Now that we've built you a functional site, the next step is often conversion tracking. Now what is Conversion Tracking? Definition: Conversion tracking can help you see how effective traffic on your site can lead to valuable customer activity, such as website purchases, phone calls, app downloads, newsletter sign-ups and more. By setting up Goals...

What Is A New Client Worth To You?

The internet is evolving, we all know that. And it is evolving fast. Internet months are like dog years and they are zipping along. In our line of work as web consultants – we help small businesses with things like design, marketing and copywriting – we get to see the problems being faced by a…

Does Your Company Need High Search Engine Rankings?

It goes without saying that there are only ten spots in a top ten. So if there are one hundred (let’s imagine) law firms in a city, then only ten of them can rank where everyone is looking. Sadly, it is actually worse than that. In an effort to provide the results people are looking…

AZENCE Whiteboard Doodle Video Animation

Check out our new video! Find out in 60 secs what AZENCE can do for you! Video with Whiteboard Doodle Animation & Cartoon Illustration.

WordPress Web Hosting. Who’s the best?

As WordPress sites continue to gain momentum and its popularity increases to more than 20%, we see WordPress Sites Usage more and more now. The majority of the sites AZENCE builds for our small business clients are WordPress solutions. While there are many economical business advantages for going the WordPress route, it’s now more challenging…

How to display RSS feed in WordPress?

RSS stands for Really Simple Syndication – a web feed format for publishing frequent updates of site content such as news, blog posts, etc. Publishers benefit from RSS feeds because this lets them syndicate their site content automatically. Readers benefit from web feeds by getting timely updates when something new is posted on their favorite…

9 Ways to Use Pinterest to Generate Leads, Traffic & Sales

On occasion, I have recommended Pinterest as a tool for select clients to use to help with SEO, branding, traffic and even lead generation.  Often times, I get blank stares when I mention Pinterest. They say, we don’t know enough about Pinterest. I decided to come up with a few best practice tips on how…