marketing – AZENCE

G Suite Email Marketing

There are many providers of technology toolsets for business. One of the reasons that Google is a powerhouse in this area is that they’ve stayed hungry and innovative. The company continually updates and enhances G Suite, which is great news for the companies that rely on it. G Suite and Email Marketing A G Suite…

WordPress Content Management System

In today’s digital and content-hungry world, a well-designed website that’s easy to update is critical for businesses that want to get and keep the attention of their audience. For many companies, the way to meet those needs is through WordPress. In fact, according to Kinsta, WordPress is the most popular website platform in the world……

July 20, 2020 Apps Blog Business Featured Food for thought Freaky Fun Friday Resources Small Business Social Entrepreneurship

WordPress Update: Version 4.5.3 Security Release

WordPress Update: Version 4.5.3 Security Release WordPress 4.5.3 is now available. This is a critical security release for all previous versions. WordPress strongly recommends that we update your sites immediately. Regarding this latest update: The update patches more than two dozen vulnerabilities, including 17 bugs introduced in the last three releases, all published this year. The patch…

July 7, 2016 Marketing New Inventions Wordpress

Results Tracking: Setting up Goals in Google Analytics

Now that we've built you a functional site, the next step is often conversion tracking. Now what is Conversion Tracking? Definition: Conversion tracking can help you see how effective traffic on your site can lead to valuable customer activity, such as website purchases, phone calls, app downloads, newsletter sign-ups and more. By setting up Goals...

April 15, 2015 Marketing Search Engine Optimization Small Business Startups

What Is A New Client Worth To You?

The internet is evolving, we all know that. And it is evolving fast. Internet months are like dog years and they are zipping along. In our line of work as web consultants – we help small businesses with things like design, marketing and copywriting – we get to see the problems being faced by a…

April 8, 2015 Marketing Search Engine Optimization Small Business Social Media Startups

Does Your Company Need High Search Engine Rankings?

It goes without saying that there are only ten spots in a top ten. So if there are one hundred (let’s imagine) law firms in a city, then only ten of them can rank where everyone is looking. Sadly, it is actually worse than that. In an effort to provide the results people are looking…

April 8, 2015 Marketing Search Engine Optimization Small Business

Twitter Hashtag Dictionary for Small Business

Well, well, research has shown that using the proper hashtags during tweets are shown to increase engagement rate by 100%. Nowadays, hashtags have evolved beyond Twitter, they can also be user-controlled categorizations for posts on most social media platforms. With an abundance of hashtag categorizations out in social media sphere, how do you know which hashtags...

April 11, 2014 Business Inspiration Marketing Search Engine Optimization Social Media

Entrepreneurial Lessons from Angel Investor Tim Ferriss

An amazing interview by Entrepreneur with Tim Ferris, author of both the 4 hour Work Week book and blog, providing advice to startups and entrepreneurs and about dealing with rejection and naysayers. Lots of great entrepreneurial self-improvement tidbits and book recommendations. goal setting facing fear facing rejection and failure angel investment book recommendations on marketing…

February 20, 2014 Business Inspiration Small Business Startups