seo – AZENCE

WordPress Content Management System

In today’s digital and content-hungry world, a well-designed website that’s easy to update is critical for businesses that want to get and keep the attention of their audience. For many companies, the way to meet those needs is through WordPress. In fact, according to Kinsta, WordPress is the most popular website platform in the world……

Google and SSL: Why your site should be SSL Secure

Does your site have an SSL? Does your website url start with HTTPS? If you’ve answered no to the above 2 questions, it’s now or never to jump on the bandwagon or kiss your Google SERP (search engine results page) goodbye! In 2014, Google officially announced https will be a significant factor in your Google…

February 27, 2017 Awareness Blog International Marketing Search Engine Optimization Small Business Technology FAQ Web Hosting

SEO Services Trends in 2017

SEO market analytics is an interesting and useful activity that helps to predict the direction of development of SEO services. It’s no wonder that successful companies spend huge amounts of money on creating assessment and analysis departments. Based on today’s realities that create a certain base for building a more accurate forecast of development of…

November 24, 2016 International Marketing Search Engine Optimization Social Entrepreneurship Social Media Startups

WordPress Update: Version 4.5.3 Security Release

WordPress Update: Version 4.5.3 Security Release WordPress 4.5.3 is now available. This is a critical security release for all previous versions. WordPress strongly recommends that we update your sites immediately. Regarding this latest update: The update patches more than two dozen vulnerabilities, including 17 bugs introduced in the last three releases, all published this year. The patch…

July 7, 2016 Marketing New Inventions Wordpress

SEO Popularity? The Truth behind Google PageRank.

A lot of people think that Google’s SEO pagerank is measured by the popularity of websites. For example, if you were to look at sites that are popular – well, for the sake of an argument, porn sites are very popular, but people tend not to put links on porn sites. On the other hand, if you…

October 14, 2015 Marketing Search Engine Optimization

Results Tracking: Setting up Goals in Google Analytics

Now that we've built you a functional site, the next step is often conversion tracking. Now what is Conversion Tracking? Definition: Conversion tracking can help you see how effective traffic on your site can lead to valuable customer activity, such as website purchases, phone calls, app downloads, newsletter sign-ups and more. By setting up Goals...

April 15, 2015 Marketing Search Engine Optimization Small Business Startups

What Is A New Client Worth To You?

The internet is evolving, we all know that. And it is evolving fast. Internet months are like dog years and they are zipping along. In our line of work as web consultants – we help small businesses with things like design, marketing and copywriting – we get to see the problems being faced by a…

April 8, 2015 Marketing Search Engine Optimization Small Business Social Media Startups

Does Your Company Need High Search Engine Rankings?

It goes without saying that there are only ten spots in a top ten. So if there are one hundred (let’s imagine) law firms in a city, then only ten of them can rank where everyone is looking. Sadly, it is actually worse than that. In an effort to provide the results people are looking…

April 8, 2015 Marketing Search Engine Optimization Small Business

Twitter Hashtag Dictionary for Small Business

Well, well, research has shown that using the proper hashtags during tweets are shown to increase engagement rate by 100%. Nowadays, hashtags have evolved beyond Twitter, they can also be user-controlled categorizations for posts on most social media platforms. With an abundance of hashtag categorizations out in social media sphere, how do you know which hashtags...

April 11, 2014 Business Inspiration Marketing Search Engine Optimization Social Media

9 Ways to Use Pinterest to Generate Leads, Traffic & Sales

On occasion, I have recommended Pinterest as a tool for select clients to use to help with SEO, branding, traffic and even lead generation. Often times, I get blank stares when I mention Pinterest. They say, we don’t know enough about Pinterest. I decided to come up with a few best practice tips on how…

April 4, 2014 Marketing Search Engine Optimization Small Business Social Media Startups